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Eastern Time (GMT-5:00) | Kentucky Lottery adds new rewards program Kentucky Lottery: Kentucky Lottery adds new rewards program52 Rating:The Kentucky Lottery has launched the new Fun Club Rewards program, a multi-part initiative which rewards players with points for eligible non-winning scratch-off tickets purchased while making them automatically entered into drawings to win large cash prizes. The key to the program is the ability for players to accumulate points based on eligible non-winning scratch-off tickets purchased. "The value of the points vary among tickets," said the Kentucky Lottery's Sr. VP of Marketing Steve Casebeer. "Once players enter their tickets on our website, they accumulate points which can then be redeemed for merchandise from music downloads to sporting goods to televisions." Players are limited to entering 200 tickets per week. Another benefit of the program is entry into the Lottery's Ultimate Second Chance program. "When players enter their eligible non-winning tickets on the Fun Club Rewards site, in addition to receiving points, they are automatically registered for a second-chance drawing which will award a cash prize," said the Lottery's Vice President of Marketing Kate Leverette. Kentucky is the seventh state to launch this type of rewards program, according to Casebeer. "Other lotteries who have started this type of program have seen not only a sales increase but positive feedback from players as well," he said. "Consumers these days are used to having rewards programs for retail purchases. Everyone from grocery stores to hotel chains have been doing this for years, and we're excited to bring this opportunity to our players." To register, a player can become a member of the Fun Club Rewards program by visiting kylottery.com. Press Release We'd love to see your comments here! Register for a FREE membership — it takes just a few moments — and you'll be able to post comments here and on any of our forums. If you're already a member, you can Log In to post a comment. 15 comments. Last comment 4 months ago by . Newyork City NY / westland michigan United States Member #93181 June 23, 2010 2263 Posts Offline | | Posted: January 8, 2013, 8:23 am - IP Logged | |
This a plan to get people to gamble more not sure if Its a good or bad idea LOL ** Make it happen goal $1000 a Week $ | | |
United States Member #85075 January 7, 2010 112 Posts Offline | | Posted: January 8, 2013, 9:15 am - IP Logged | |
Wish Florida would take note! Love this idea! | | |
Bahamas Member #133472 September 30, 2012 1556 Posts Offline | | Posted: January 8, 2013, 9:33 am - IP Logged | |
Players are limited to entering 200 tickets per week. 200? Seriously? Either they are expecting this to drive a lot of dumpster diving or they're projecting that scratch off ticket sales will go through the roof! | | |
British Columbia Canada Member #116120 September 4, 2011 2429 Posts Offline | | Posted: January 8, 2013, 12:54 pm - IP Logged | |
Players are limited to entering 200 tickets per week. 200? Seriously? Either they are expecting this to drive a lot of dumpster diving or they're projecting that scratch off ticket sales will go through the roof! don't get stuck  "You have to be in it to win it!" | | |
OHIO United States Member #5421 June 30, 2004 1073 Posts Offline | | Posted: January 8, 2013, 4:28 pm - IP Logged | |
i hope ohio will do this.. A day without the presence of God, is a wasteful day.
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Little Rock, AR United States Member #68865 December 19, 2008 228 Posts Offline | | Posted: January 8, 2013, 6:21 pm - IP Logged | |
Arkansas has a program like this and I love it. | | |
5+1 Winner Arizona United States Member #116287 September 7, 2011 14517 Posts Offline | | Posted: January 8, 2013, 6:23 pm - IP Logged | |
This a plan to get people to gamble more not sure if Its a good or bad idea LOL  Most states want to avoid the appearance of encouraging problem gambling.........
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5+1 Winner Arizona United States Member #116287 September 7, 2011 14517 Posts Offline | | Posted: January 8, 2013, 6:24 pm - IP Logged | |
But then again, if 200 tickets per week is the limit.... How could there be a problem.... | | |
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Member #137437
January 3, 2013
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| | Posted: January 8, 2013, 6:26 pm - IP Logged | |
I love Kentucky lottery. They payout $600 on cash 3. Instead of the normal $500 | | |
5+1 Winner Arizona United States Member #116287 September 7, 2011 14517 Posts Offline | | Posted: January 8, 2013, 6:31 pm - IP Logged | |
mmmmmmmmmmmmm, I'm suspicious when they say "We will award a cash prize"..... Really? | | |
Little Rock, AR United States Member #68865 December 19, 2008 228 Posts Offline | | Posted: January 8, 2013, 6:45 pm - IP Logged | |
mmmmmmmmmmmmm, I'm suspicious when they say "We will award a cash prize"..... Really? They do it here in Arkansas. They have a top prize drawing for each ticket. It's the main reason I enter mine. | | |
5+1 Winner Arizona United States Member #116287 September 7, 2011 14517 Posts Offline | | Posted: January 8, 2013, 7:36 pm - IP Logged | |
They do it here in Arkansas. They have a top prize drawing for each ticket. It's the main reason I enter mine. Ok, so what is the "top prize" $100.... $1000..... In AZ they spend $20 million in advertising to promote a $52k prize. | | |
Little Rock, AR United States Member #68865 December 19, 2008 228 Posts Offline | | Posted: January 8, 2013, 9:09 pm - IP Logged | |
Ok, so what is the "top prize" $100.... $1000..... In AZ they spend $20 million in advertising to promote a $52k prize. The top prize was the highest you could win for that scratch off ticket. So let's say the top prize for a game was 50,000. Once they stop selling the game they would do a drawing and give away 50,000. | | |
small town USA United States Member #2525 October 8, 2003 102 Posts Offline | | Posted: January 9, 2013, 9:22 am - IP Logged | |
Here in NC, we are doing this now! I enter all my non- winning scratch off's in the lucke-zone. Then I use them for points into games that I can win 25,000 dollars and also enter my points in on another game where I can win 2,500 every Wednesday. Have not won nothing yet, about to run out of points. Got to buy more scratch off's. Only enter the losing ticket's. They said later on they are going to be able to enter non winning PB and MM non winning tickets soon. | | |
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