The UK Film Council is to furnish some 150 cinemas across Britain with digital projectors in an effort to increase the viewership of independent films.
The council has been awarded ¬19.25m (£13m, US$23.14m) by the countrys national lottery to install the systems, which will dramatically reduce the cost of distribution of films, according to the BBC.
Traditional film projectors require film prints, each of which cost around ¬1500 (£1000, US$1800) per reel. Independent and foreign films often cannot afford to issue the number of prints that blockbusters can, reducing their availability.
But digital projectors receive the films via satellite, eliminating the production and transportation costs of film distribution. Digital film boosters also claim that the images shown are superior to celluloid.
With the funding, the council will install 250 screens in 150 cinemas in the UK, instantly more than doubling the number of digital projectors in the world. As of last month, there were some 190 of the devices installed globally.
To receive the funding for the projectors, cinemas must leave aside a number of screenings with the projectors for independent films.