N.M. Lottery 'whips up' Indiana Jones scratch game

Comment #9

DC81 — Sat, 10 May 2008 04:46:39 GMT

I guess, it's more of an attraction and advertisement for the lottery. Texas also has a Indiana Jones game, just saw it on their lottery site.

Comment #8

KY Floyd — Fri, 09 May 2008 23:19:30 GMT

I've got no idea how much Lucas would want for licensing use, but I don't think he needs the limited advertising he gets from a lottery game as much as the lotteries need a good hook for a new game. In the end all lottery games are basically the same, but if they're going to have a theme Indiana Jones looking for treasure is certainly better than a lot of the themes they've used in the past. He may not need the money, but for Lucas it's obviously pure profit, and I expect the lotteries undeersta... [ More ]

Comment #7

DC81 — Fri, 09 May 2008 22:50:32 GMT

Well, I'm sure Lucas isn't going to be losing any money on this at least. It probably didn't cost that much to license Indiana Jones for a lottery ticket. If anything, it's advertising for the new movie.

Comment #6

GamerMom — Fri, 09 May 2008 20:47:00 GMT

Like Lucas needs more $$$. That's like Bill Gates making a video game company...oh wait....

Comment #5

Todd — Fri, 09 May 2008 12:40:53 GMT

Oh yes. George Lucas most certainly gets a large chunk of every bit of merchandising (which is what this is). Indiana Jones is a Lucasfilm character.

Comment #4

flamarko — Fri, 09 May 2008 03:28:27 GMT

Florida reporting in.

I wonder if the movie company gets any royalties from this ?

And if so, what affect does this have on prize distribution.

Comment #3

ThatScaryChick — Fri, 09 May 2008 03:19:58 GMT

Idaho also has the $5 Indiana Jones scratch-off tickets.

Comment #2

GamerMom — Thu, 08 May 2008 23:38:07 GMT

Florida has $5 IJ scratchoffs...Boo ya

Comment #1

spy153 — Thu, 08 May 2008 20:13:52 GMT

This sounds like a good game. I can't wait to see the new Indiana Jones movie too ! I'm a huge fan

N.M. Lottery 'whips up' Indiana Jones scratch game

Todd — Thu, 08 May 2008 19:11:31 GMT

New game coincides with release of Indiana Jones movie later this month

When the latest Indiana Jones movie makes its debut later this month, lottery players in New Mexico will be able to continue the movie characters' quest for fortune by picking up the latest scratch game.

New Mexico lottery players will have a much safer archaeological adventure than the movie characters however, as they can dig for gold with just a spare quarter, and signing the back of the card is all it takes to keep... [ More ]