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Texas Lottery announces record sales for Mega Millions
Mega Millions sales in Texas for last Friday's $333 million advertised jackpot were $49.8 million for the prize's entire roll cycle, the highest sales recorded in Texas for any game. The roll cycle began on July 10 with a $12 million starting jackpot and ended with a $325 million advertised jackpot that, because of brisk sales, was bumped to $333 million, said Texas Lottery Commission Deputy Executive Director Gary Grief. This is the highest dollar value of sales for a Mega Millions jackpot ...
Sep 1, 2009, 9:11 am - Lottery News forum

Packers Team Up with Wisconsin Lottery
The Green Bay Packers and the Wisconsin Lottery are teaming up, and it may open the door for other forms of gambling to advertise at Packers games. The partnership features a new, $10 scratch-off game offering a top instant cash prize of $50,000. There's also a second prize. I think the fans will also be very excited about the second-chance prizes, Packers president/CEO Mark Murphy said, which will include the chance to win four club seat tickets for three years. So I think Packer fans ...
Aug 11, 2009, 7:42 pm - Lottery News forum

Arkansas Lottery picks Scientific Games for instant tickets
A Georgia lottery equipment company will supply scratch-off tickets to Arkansas' fledging lottery, an oversight panel decided Wednesday. The Arkansas Lottery Commission awarded an instant ticket contract worth 1.75 percent of net ticket sales to Alpharetta, Ga.-based Scientific Games Corp. The deal is expected to be worth millions of dollars based on a $400 million annual sales estimate. Commissioners also awarded an advertising contract to a Little Rock firm, as the panel speeds toward a ...
Aug 10, 2009, 9:07 am - Lottery News forum

Maryland Lottery to tackle budget constraints with social media
The Maryland Lottery will rely more on social media and less on D.C.'s massive media market to tout its games as the state slashes its advertising budget. The state agency said it will look at Twitter, Facebook and other online networking sites to save money after statewide budget cuts slashed its ad spending by $5.5 million. And instead of buying pricey ads on local television stations that reach the entire D.C. market, it may buy Comcast cable ads that target certain neighborhoods, lottery ...
Jul 31, 2009, 8:37 am - Lottery News forum

Mass. Lottery will sell ads on its tickets
Massachusetts Lottery officials constantly tinker with their offerings and odds to try to attract players and haul in more money for the state. Now they will have a new way to bring in cash, by selling ads on game tickets and monitors. The Massachusetts State Lottery Commission approved a contract yesterday that will pay the Fenway Sports Group $10,000 a month plus a percentage of whatever advertising revenue the sports-marketing spin-off of the Red Sox is able to attract for the lottery. ...
Apr 4, 2009, 9:05 am - Lottery News forum

Poll: 58% of N.C. residents tried lottery
Survey finds N.C. play similar to national average; no increase in gambling addiction seen Even in Bible-Belt North Carolina, a majority of Tar Heel adults have played the state lottery, according to a study released Tuesday. Fifty-eight percent of North Carolina adults have played the lottery since it was created three years ago, said the first poll conducted for the N.C. Education Lottery Commission. North Carolina's rate of lottery play is similar to the national average, even though ...
Mar 25, 2009, 1:42 am - Lottery News forum

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