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Ireland Lottery advertising claims under scrutiny
The Ireland Lottery has been told by an ad standards body to be clearer over claims that 90 per cent of National Lottery money goes back into the community.
The Advertising Standards Authority for Ireland welcomed Lotto chiefs' vow to to include a qualification, about the reinvestment of unclaimed prize money in future similar advertising after a complaint by an Oireachtas Committee.
The television ad in question featured a shopkeeper and a customer.
When the customer placed her lot
Jan 24, 2024, 10:51 am - Todd - Lottery News