UK Lottery 'Millionaire Map' obtained

Comment #6

Mark Haigh — Fri, 16 Sep 2011 03:09:13 GMT

Hmm, no. It's useful for marketing because sites write stories about it. I'd be willing to bet the graphic didn't actually exist until people started asking for it, then the marketing department blundered into another chance for news coverage :-)

I've always found the concept of lucky stores quite bizarre though - surely the only people who are lucky are the ones who actually won, and the store that sold the ticket who get to enjoy a boost in sales (due to superstitious nonsense).... [ More ]

Comment #5

cbr$ — Wed, 14 Sep 2011 23:03:14 GMT

no, the map really don't help the players decide where or not to play the game. Most players will choice maps that mention specifically the location sites where the mosts winning tickets have been purchased. yes, the lottery has taking a step in the right direction by releasing this information. It is just a geographical map and stats all the people remain anonymous no invasion of their privacy this way. stepping back and looking at this situation from another angle LP required a copy which coul... [ More ]

Comment #4

rdgrnr — Tue, 13 Sep 2011 20:08:06 GMT

Does the Millionaire Map provide a tool for lottery players to decide where to play the game, or not?

No, not really. It's too general and basically what most people would surmise on their own.

Is the lottery taking a step in the right direction by releasing this information?

Only if it takes it a step further and breaks the map down into its components and provides a larger, more detailed look at where the Jackpot winning tickets were sold. Not so far as to detail addresses necess... [ More ]

Comment #3

LottoGuyBC — Tue, 13 Sep 2011 16:44:15 GMT

what I need is a map of where I can pick up 'winners'

go there, buy the tickets and win

Comment #2

dpoly1 — Tue, 13 Sep 2011 13:38:24 GMT

I want Scottdale to be on the millionaire lottery winners map here in the USA

Comment #1

zinniagirl — Tue, 13 Sep 2011 12:20:24 GMT

I'm glad they were thoughtful enough to not pinpoint actual locations of the winners. This is a an interesting regional representation of the statistical data. Being familiar with population densities, this is an accurate map. It stands to reason that the London region would have the largest amount of millionaires. Was surprised at the number in the Scotland region....

UK Lottery 'Millionaire Map' obtained

Lottery Post — Tue, 13 Sep 2011 11:53:30 GMT

By Todd Northrop

In the category of 'better late than never', UK National Lottery operator Camelot has forwarded a copy of the Millionaire Map to Lottery Post for review.

Happily, this reporter can verify that the numbers of millionaires reported by the lottery in their previous statements accurately mirrors the information displayed on the Millionaire Map, although the public may be skeptical of the ability to locate 'lucky stores' based on the rough geography depicted in the map.

A UK... [ More ]