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UK Lottery 'Millionaire Map' obtained

UK National LotteryUK National Lottery: UK Lottery 'Millionaire Map' obtained

By Todd Northrop

In the category of 'better late than never', UK National Lottery operator Camelot has forwarded a copy of the Millionaire Map to Lottery Post for review.

Happily, this reporter can verify that the numbers of millionaires reported by the lottery in their previous statements accurately mirrors the information displayed on the Millionaire Map, although the public may be skeptical of the ability to locate 'lucky stores' based on the rough geography depicted in the map.

A UK National Lottery spokesman stated that "everyone wants to know where is the luckiest shop, village, city and so on," but it appears that the Millionaire Map will not be quite enough to sate that desire.

That's because sales of UK Lottery tickets are broken into just 11 different geographic areas, which does not appear to be detailed enough to pinpoint the number of millionaires in particular villages and shops.

Additionally, the map does not present the population-to-millionaires ratios that the lottery spokesman referred to, so the public can only view the raw millionaire count for each region.

Does the Millionaire Map provide a tool for lottery players to decide where to play the game, or not?

Is the lottery taking a step in the right direction by releasing this information?

Let us know in the comments section.

UK National Lottery Millionaire Map

News story photo(Click to display full-size in gallery)

Lottery Post Staff

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6 comments. Last comment 6 years ago by Mark Haigh.
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zinniagirl's avatar - flower avatar_0026.jpg
United States
Member #99520
October 26, 2010
375 Posts
Posted: September 13, 2011, 8:20 am - IP Logged

I'm glad they were thoughtful enough to not pinpoint actual locations of the winners.   This is a an interesting regional representation of the statistical data.   Being familiar with population densities, this is an accurate map.   It stands to reason that the London region would have the largest amount of millionaires.  Was surprised at the number in the Scotland region....

    dpoly1's avatar - driver
    United States
    Member #66141
    October 16, 2008
    1699 Posts
    Posted: September 13, 2011, 9:38 am - IP Logged

    I want Scottdale to be on the millionaire lottery winners map here in the USA!


      LottoGuyBC's avatar - Lottery-050.jpg
      British Columbia
      Member #116101
      September 4, 2011
      4033 Posts
      Posted: September 13, 2011, 12:44 pm - IP Logged

      what I need is a map of where I can pick up 'winners'

      go there, buy the tickets and win Cheers


      White Bounce

      "You have to be in it to win it!"

        rdgrnr's avatar - walt
        Way back up in them dadgum hills, son!
        United States
        Member #73904
        April 28, 2009
        14903 Posts
        Posted: September 13, 2011, 4:08 pm - IP Logged

        "Does the Millionaire Map provide a tool for lottery players to decide where to play the game, or not?

        No, not really. It's too general and basically what most people would surmise on their own.


        Is the lottery taking a step in the right direction by releasing this information?

        Only if it takes it a step further and breaks the map down into its components and provides a larger, more detailed look at where the Jackpot winning tickets were sold. Not so far as to detail addresses necessarily but maybe separate and distinct pinpoints in the areas or neighborhoods they were sold.


        I would love to see that done on a state by state basis in the US too.

        Yeah, right.

        That'll be happening - right after The Dragon Lady eats my liver with fava beans. 







        "The only thing necessary for evil to triumph is for good men to do nothing"

                                                                                                    --Edmund Burke



          cbr$'s avatar - maren
          United States
          Member #104482
          January 15, 2011
          6538 Posts
          Posted: September 14, 2011, 7:03 pm - IP Logged

          US Flagno, the map really don't help the players decide where or not to play the game. Most players will choice maps that mention specifically the location sites where the mosts winning tickets have been purchased.                                                                     yes, the lottery has taking a step in the right direction by releasing this information. It is just a geographical map and stats all the people remain anonymous no invasion of their privacy this way.                                                                                                   stepping back and looking at this situation from another  angle LP required a copy which couldn't be located for a moment the spokeperson dodge a few direct question for a moments and changed the a couple a times to draw you away from your point.  Then the minute you got off the line this is what happen behind the scene  their  PR. people talking decided it will be good free press for them to give it to the LP it has [x] amount of members we can we do want to expand our market . they had a little pow-wow realized this didn't invasion of winner privacy and now we're looking at the map. LP just generated some interest in their games possible new buyers for their game.

            New Member

            United Kingdom
            Member #77584
            July 27, 2009
            15 Posts
            Posted: September 15, 2011, 11:09 pm - IP Logged

            Hmm, no. It's useful for marketing because sites write stories about it. I'd be willing to bet the graphic didn't actually exist until people started asking for it, then the marketing department blundered into another chance for news coverage :-)

            I've always found the concept of lucky stores quite bizarre though - surely the only people who are lucky are the ones who actually won, and the store that sold the ticket who get to enjoy a boost in sales (due to superstitious nonsense).