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N.D.'s Lady Luck Not Backing Down to Virginia Lottery

North Dakota LotteryNorth Dakota Lottery: N.D.'s Lady Luck Not Backing Down to Virginia Lottery

Officials in North Dakota have decided there can be two Ladies Luck in the world of lottery promotion.

The state's ad campaign for its new lottery drew some scrutiny from officials in Virginia -- who say luck was a lady in that state first.

Both ads use a "Lady Luck" character to promote the lotteries. Virginia's has been around for more than a dozen years.

But North Dakota lottery officials say the two characters are different enough that the North Dakota campaign will continue.

A spokesman for the Virginia Lottery -- Ed Scarborough -- says his state maintains that both campaigns can exist as long as they're distinct from each other.

North Dakota launches its lottery on Thursday -- and Lady Luck should start appearing on billboards and in TV ads soon.

AP

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3 comments. Last comment 13 years ago by Lotto Czar.
Page 1 of 1

United States
Member #379
June 5, 2002
11296 Posts
Offline
Posted: April 3, 2004, 10:10 am - IP Logged

Powerball/Hot Lotto notwithstanding, Virginia has little to fear from North Dakota.


    United States
    Member #379
    June 5, 2002
    11296 Posts
    Offline
    Posted: April 6, 2004, 3:38 pm - IP Logged

    Will there be a Lady Luck III??

      Lotto Czar's avatar - sam
      Harrisburg, Pa.
      United States
      Member #3093
      December 23, 2003
      233 Posts
      Offline
      Posted: April 7, 2004, 5:48 am - IP Logged
      Quote: Originally posted by CASH Only on April 06, 2004


      Will there be a Lady Luck III??


      I hope she visits Pa.  Specifically, me of course!