|Posted: August 28, 2013, 10:34 pm - IP Logged|
This is the real reason why they're getting rid of this game: it has a 74% payout rate. That's more than most scratch-offs. It's really a shame it's going away.
Well, I would assume they knew the payout of the game beforehand. Otherwise you would have to believe the press release about lackluster sales was a lie and they were unaware of the payout of the game? I don't buy that. Many scratch games are higher payout, and Keno is also in that range.
Sounds more like the incompetent marketing of the games. They have a Cash 6 game with 74% payout, and don't advertise that? Well, then I guess they'd have to also explain why the Cash 5 was only 45% payout. Why do they ripoff on one game and overpay on another. Does not give a warm fuzzy feeling.
Also, everyone knows about federal taxes, so why advertise the lowest after-tax amount of $200k, when the actual prize amount is $294,118 before taxes. Dumb, for marketing purposes. The "taxes paid" is something interesting to throw into the mix as a scratch game, but not as a draw game.
Maybe they should follow their northern neighbors and do rolling Cash 5 and should have been a rolling Cash 6 with pari-mutuel top prize.(without taxes paid) Or maybe doing the best marketing is not their goal and they don't like the lottery and want to sabotage it? That's a nice conspiracy theory.