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Missouri Lottery sets profit record
The Missouri Lottery posted a record $230.3 million in profits for the 2004 fiscal year, well above state projections and the previous year's results.A year ago, state lottery director Jim Scroggins predicted a sharp downturn in sales, and thus lottery profits for education, following a second consecutive year of advertising budget cuts by state lawmakers. Despite record sales the past year, Scroggins said he was sticking by his story that the ad cuts dventually would take their toll.Up to now,
Jun 24, 2004, 8:02 am - Todd - Lottery News

POLL: Worldwide Jackpots
Advertising a jackpot with the annuity amount is blatant false advertising.
Feb 17, 2009, 9:11 pm - JWBlue - Jackpot Games Forum

Missouri Lottery outperforms every other state
The Missouri Lottery is the fastest-growing game in the United States, according to an annual survey by International Gaming Wagering Business.The Missouri Lottery posted 21.3 percent growth in the 2003 fiscal year that just ended on top of 15 percent growth the previous year, outperforming every other lottery, the trade publication said in its September issue. It is very difficult to string together two outstanding years in the current environment, so Missouri's accomplishment is all the mo
Sep 16, 2003, 3:38 am - Todd - Lottery News

N.C. lottery bill limits commercials
North Carolina lawmakers are slapping limits on how much a proposed lottery can spend on advertising and what the commercials can say, but they may have underestimated both.The General Assembly is scheduled to vote this week on a state budget that includes a lottery. The lottery would be limited to spending 1 percent of its revenue on advertising. That figure, while in line with many lotteries, may not be enough for a lottery's first year. When we started out, we spent 3.1 percent, said Virgini
Aug 9, 2005, 12:35 pm - Todd - Lottery News

Md. Lottery scrambles to hire new ad agency
The Maryland Lottery can't air television commercials or buy other advertising for at least the next three weeks because the company that produced and purchased marketing spots for the state's games of chance went out of business. The Baltimore advertising firm Eisner Communications unexpectedly closed Friday, saying it had run out of money, leaving a number of large clients in the lurch. The National Aquarium in Baltimore, Provident Bank and Florida-based Spirit Airlines also are left lookin
Nov 14, 2006, 11:42 am - Todd - Lottery News

Missouri Lottery faces downturn in sales
The Missouri Lottery faces a $3.5 million budget cut that could force layoffs of a fourth of the agency's workers plus another General Assembly-ordered retreat from advertising.This will be the fourth year in a row we're taking a significant budget cut, director Jim Scroggins told Lottery Commission members last week.We are struggling to understand that and to understand how we are expected to grow business and increase sales.Despite more than $6 million in advertising cuts the past three years,
Mar 22, 2005, 8:42 am - Todd - Lottery News

Illinois Governor denies shifty practices
The Illinois Lottery has shifted advertising from 15 billboards throughout the state to a single billboard in Chicago that is seen by about half as many people but is owned by one of Gov. Rod Blagojevich's major campaign contributors.The Lottery will begin advertising in July on the TriVision, a digital billboard alongside the Kennedy Expressway near North Avenue. The agency will pay $82,000 a month to display a sequence of three Lottery pitches on the billboard, which is seen by an estimated 42
May 24, 2004, 8:33 am - Todd - Lottery News

Mass. Lottery advertising will focus on jackpots, not scratch tickets
Sometime before the end of the year, television viewers will be treated to their first glimpse of advertising for the Massachusetts Lottery in nearly a decade.The new $5 million advertising campaign will focus on encouraging casual players to plunk down money for jackpot games like Megabucks and Mega Millions, while steering clear of plugging games like scratch tickets and Keno, according to state Treasurer Tim Cahill.Cahill said he wants to boost Lottery revenues among higher income and casual
Oct 3, 2003, 2:46 pm - Todd - Lottery News

Ireland Lottery advertising claims under scrutiny
The Ireland Lottery has been told by an ad standards body to be clearer over claims that 90 per cent of National Lottery money goes back into the community. The Advertising Standards Authority for Ireland welcomed Lotto chiefs' vow to to include a qualification, about the reinvestment of unclaimed prize money in future similar advertising after a complaint by an Oireachtas Committee. The television ad in question featured a shopkeeper and a customer. When the customer placed her lot
Jan 24, 2024, 10:51 am - Todd - Lottery News

Michigan Lottery to pioneer ads on lottery tickets
Michigan government officials are preparing to award a first-of-its-kind contract to sell advertising on lottery tickets, after denying a protest by an agency that includes a former state senator.The State Administrative Board on Tuesday is expected to act on the $100,000 Bureau of State Lottery contract, recommended by a board committee to go to Troy-based Simons Michelson Zieve Inc.But the Rebecca Kelly Agency, a Grosse Pointe Park venture that includes former Sen. John Kelly, D-Detroit, prote
May 2, 2005, 9:51 am - Todd - Lottery News

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